The metaverse is a virtual world where people interact via their digital avatars! In that virtual world, people will be able to do almost anything – go shopping, attend meetings, play with their friends and so on.
This virtual universe can be accessed from devices like smartphones, or computers. However, to get the complete immersion experience – specific hardware devices like virtual reality headsets, augmented reality glasses, gaming consoles etc are recommended.
The metaverse is not yet a reality, it is still a work in progress. However, metaverse could be the next evolution of the internet. Many are hypothesising that metaverse will be the next iteration of the internet.
Metaverse Opportunities for Enterprise Businesses
Sponsorship of events and concerts
Fortnite recently hosted a huge performance by rap artist Travis Scott. Massive Attack headlined a music festival hosted by Minecraft. As more events and concerts are hosted in the metaverse, companies will have a plethora of opportunities for potentially profitable sponsorships.
There are huge opportunities to develop products in the digital world. Pretty much anything people have in the real world might be something they want to buy for the metaverse, from cool clothes and outfits to homes, cars, and other things we can’t even imagine right now.
Work will also increasingly move into the metaverse, from co-working spaces to meetings, to simulations and training. Facebook Horizon’s Workrooms is attempting to take on Zoom and give workers new ways to collaborate online in virtual reality spaces.
Games have long since been the backbone of plans for the metaverse. Check out some of the best VR games on the market right now to look for inspiration for your company.
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