Management

WEALTH MAXIMIZATION

      Concept:     Wealth maximization is the concept of increasing the value of a business in order to increase the value of the shares held by stockholders. The concept requires a company’s management team to continually search for the highest possible returns on funds invested in the business, while mitigating any associated … Read more

Foundational values for civil services

Foundational values for civil services Values are the standards on which, we evaluate things. For every situation we don’t have time to ‘test’ the case on ethics theories such as utilitarianism. Values provide time saving short-cut in such situation. Under New public management (NPM), the concept of public services is fast changing. Bureaucrat has become … Read more

MARKETING MANAGEMENT

  Marketing Management is a social and managerial process by which individuals or firms obtain what they need or want through creating, offering, exchanging products of value with each others.   CORE CONCEPTS OF MARKETING   NEED/ WANT/ DEMAND:   Need: It is state of deprivation of some basic satisfaction.   Want: Desire for specific … Read more

Code of ethics

Code of ethics Ethics codes are as old as antiquity. Religious traditions and civic cultures have codes as their foundations. The Mosaic Decalogue (Ten Commandments) is the keystone for Judaism, Islam and Christianity. Pericles made the Athenian code the underpinning of ancient Greek politics and culture. In each case codes carry general obligations and admonitions, … Read more

CAPITAL STRUCTURE      

  The financial requirement of a firm can be met through ownership capital and/or borrowed capital. The ownership capital refers to the amount of capital contributed by the owners. In case of a company, it refers to the amount of funds raised by issuing shares. The main characteristic of the ownership capital is that its … Read more

Aptitude

Aptitude An aptitude is a component of a competence to do a certain kind of work at a certain level. Outstanding aptitude can be considered “talent”. An aptitude may be physical or mental. Aptitude is inborn potential to do certain kinds of work whether developed or undeveloped. Ability is developed knowledge, understanding, learned or acquired … Read more

SOURCE OF FINANCE

  Sources of finance are the most explored area especially for the entrepreneurs about to start a new business. It is perhaps the toughest part of all the efforts. There are various sources of finance classified based on time period, ownership and control, and source of generation of finance.   The process of selecting right … Read more

MARKETING MIX  

  Marketing involves a number of activities. To begin with, an organisation may decide on its target group of customers to be served. Once the target group is decided, the product is to be placed in the market by providing the appropriate product, price, distribution and promotional efforts. These are to be combined or mixed … Read more

FUNCTIONS OF MANAGEMENT : COORDINATION AND CONTROL

      COORDINATION   “The Harmonization of activities of different work groups and departments.”   Coordination is the orderly arrangement of individual and group efforts to provide unity of action in the pursuit of a common goal. All these departments must function in an integrated manner so that the organisational goal can be duly … Read more