Persuasion

Persuasion Persuasion is an umbrella term of influence. Persuasion can attempt to influence a person’s beliefs, attitudes, intentions, motivations, or behaviors. In business, persuasion is a process aimed at changing a person’s (or a group’s) attitude or behavior toward some event, idea, object, or other person(s), by using written or spoken words to convey information, … Read more

Dedication to public service

Dedication: Definition   Dedication suggests voluntary commitment rather than rigidity.  Dedication is calm and measured. There is no element of harshness or punishment in dedication. If discipline is the stick, then dedication is a voluntary willingness and desire to reach for the carrot without the threat of that stick. Dedication implies a level of mastery. … Read more

Objectivity: Meaning as a Philosophical concept

Objectivity: Meaning as a Philosophical concept   Objectivity, as a method of philosophy, is dependent upon the presupposition distinguishing references in the field of epistemology regarding the ontological status of a possible objective reality, and the state of being objective in regard to references towards whatever is considered as objective reality. In other words, what … Read more

Moral attitudes

Moral attitudes Moral attitudes are grounded in moral beliefs of “Right” and “wrong” action. Moral attitudes are stronger than moral principles. Following are the fundamental moral attitudes : Reverence Moral values are the highest among all natural values. Goodness, purity, truthfulness, humility of man rank higher than genius, brilliancy, exuberant vitality, than the beauty of … Read more

Functions of attitude

Functions of attitude Attitudes serve four major functions for the individual: The adjustments function, The ego defensive function, The value expressive function The knowledge function. Ultimately these functions serve people’s need to protect and enhance the image they hold of themselves. In more general terms, these functions are the motivational bases which shape and reinforce … Read more

Social influence

Social influence Social influence occurs when a person’s emotions, opinions, or behaviors are affected by others. Social influence takes many forms and can be seen in conformity, socialization, peer pressure, obedience, leadership, persuasion, sales, and marketing. In 1958, Harvard psychologist Herbert Kelman identified three broad varieties of social influence. Compliance is when people appear to … Read more

Political attitude

Political attitude Political Attitude means the beliefs and values which underpin the operation of a particular political system. These attitudes were seen as including knowledge and skills about the operation of the political system positive and negative judgments about the system. These attitudes determine how people participate, whom they vote for and which political parties … Read more

Impartiality and Non-partisanship

Impartiality and Non-partisanship Impartiality and Non-partisanship Impartiality is a norm of justice holding that decisions should be based on objective standards, instead of on the basis of bias, prejudice, or preferring the advantage to one person over another for unsuitable reasons. Impartiality is acting solely according to the merits of the case and serving equally … Read more

Foundational values for civil services

Foundational values for civil services Values are the standards on which, we evaluate things. For every situation we don’t have time to ‘test’ the case on ethics theories such as utilitarianism. Values provide time saving short-cut in such situation. Under New public management (NPM), the concept of public services is fast changing. Bureaucrat has become … Read more

Urban spheres of influence and rural urban fringe

Urban spheres of influence and rural urban fringe Urban spheres of influence Urban spheres of influence reflect centre-to-hinterland relationship, compared with the non-central region, the centre assumes more complex economic functions, and provides more economic activities. Famous theoretical contributions to this research field are the Central Place Theory (Christaller, 1933), the extension to the Central … Read more